Facing the Facts about Fertility

Learn how to prepare to meet the upcoming natural fertility and preconception wave.

Are you ready for the fertility problems that our young people are about to face?

If you have not been paying attention to Gen Z (ages 6 – 21), then you may not understand how large a role that natural fertility and preconception services will be playing.

With the upcoming comprehensive 12-hour course on Fertility with Dr. Annette Kutz-Schippel, we thought we would dive into our most fertile generation, Gen Z. We also want to highlight MediHerb’s Chaste Tree, a product we feel can help a lot of these young women overcome cycling issues.

We have five issues that will be impacting child birth over the next 5 to 10 years:

  1. Gen Z is the most stressed generation
  2. Most people are waiting to their 30’s to have kids
  3. 47% of sexual active adults are taking birth control and many are having issues once they discontinue use
  4. Gen Z is willing to pay a premium for healthier food
  5. Gen Z is wanting to prevent rather than wait

Stress and the Fertility Connection

According to American Psychological Association’s Annual Stress in America Report, Gen Z reported the worst mental health of any generation. Based on almost 3,800 interviews, 27% called their mental health “fair” or “poor”. 91% of Gen Z adults saying they had felt physical or emotional symptoms, such as depression or anxiety, associated with stress.

As you know, chronic stress sets the stage for hormone imbalance and fertility problems. Estrogen dominance, progesterone deficiency, elevated prolactin, shortened luteal phase, poor bile flow, and short menstrual cycles are common issues caused from a poor HPA response to stress.

Waiting Longer to Have Kids

According to the 2017 United Nations World Population Prospects, people are having kids later in life than they used to, and in the next several decades, most babies in the Western world are projected to be born to 30-somethings.

According to UNFPA, women who wait until their 30’s are at a greater risk of infertility and pregnancy and complications.

Many are Taking Birth Control and Having Issues When Ready to Have Kids

In the 2013 CDC’s National Survey of Family Growth, 47.3% of sexual active women take the pill. In another interesting but small study published in Gynecological Endocrinology, studied 175 women who discontinued oral contraceptives. Only 57.9 percent of the women who discontinued birth control pills ovulated and had healthy luteal phases in their first post-pill cycle.

A Generation that’s into Prevention

Nielsen’s 2015 Global Health and Wellness Survey, reported that 41% of younger consumers say they would pay a premium for healthier foods. In the survey, people of all ages (80%) are using food choices to try to prevent obesity and chronic diseases. 

In the latest edition of The Why? Behind The Buy™  “They [Gen Zers] know about health and wellness. Gen Z shoppers show high awareness of, and desire for, healthy food, with more than one-third of their grocery basket considered organic products on a typical trip.”

Learning and Teaching How to Read a MediHerb Label

Gen Zers are also into transparency. If you can explain what to look for, they will pay a premium for quality. Teaching your younger patients how to read a label to look for the right kind of herb, the right part of the plant, and the right active chemical constituents is taking a step in the right direction. 

  1. Common Name 

  2. Plant Part – different plant parts contain the active constituents

  3. Extract (strength) ratio – Number on the left kilograms of herb are extracted to make 1 kilogram finished extract.

  4. Liquid Extract

  5. Botanical Name

  6. Herbal Equivalent

  7. Quantity of Extract

  8. Standardized Dose Equivalent

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